---
title: "Analyze your company and team performance"
description: "Analyze the leads created and won, the revenue generated and the time needed to win them, at the company and user levels."
url: https://help.nocrm.io/en/articles/46-analyze-your-company-and-team-performance
collection: "Statistics & Reporting"
updated: 2026-11-05
language: en
alternates: [de, it, pt-br, es, fr]
---

# Analyze your company and team performance

Analyze the leads created and won, the revenue generated and the time needed to win them, at the company and user levels.

The Company performance and Team performance reports show you the leads that were created and won during a specific period, the amount of money generated and the average time it took to win them, at the company level and at the user level.

> **Success:** **Best practice**: Thanks to the categories you create in the **Admin panel**, these reports help you understand which products or services you sell most, the type of clients you serve, where they are based and which marketing efforts are or aren't working.

## How do you access these reports?

Follow these steps:

1.  Click the **...** menu in the top bar.
    
2.  Click **Statistics**.
    
3.  Under **Performance analysis**, click **Company performance** or **Team performance**.
    

## How do you analyze your company performance?

The Company performance report provides information about the leads that were created and won during a specific period at the company level. You can also view the amount of money generated and the average time it took to win them.

This report can be filtered by:

-   Date.
    
-   Tags.
    
-   Pipeline.
    
-   User and team (administrators only).
    

The table below the chart groups the data by date. It shows how many leads were won, with clickable links to see which leads they are, the average number of days it took to close them, the total amount of money generated and how much money the biggest lead brought in.

## How do you analyze your team's performance?

The Team performance report provides information about the leads that have been won at the user level.

See how many leads each sales rep has won, the average number of days it took each of them to win these leads, the revenue they have generated and their best lead in terms of the amount of money generated for the company.

This report can be filtered by:

-   Date.
    
-   Tags.
    
-   Pipeline.
    
-   User and team (administrators only).
    

> **Info:** **Note**: Teams are available exclusively in the Dream edition.